Nutrition, Data and the Pet Owner - Building the Case for Clinical Nutrition in Practice

Therapeutic nutrition is one of the largest underleveraged opportunities in companion animal care. The evidence base is growing, new data infrastructure is making outcomes measurable for the first time, and pet owner appetite for nutrition-led health solutions is clear. This panel explores what it takes to make nutrition a more integrated, measurable, and commercially sustainable part of clinical practice.

• The evidence base for therapeutic nutrition: where it's strong and where the gaps are
• Using outcomes data to make the clinical case for nutrition recommendations
• Pet owner demand and how practices are, and aren't, meeting it
• Communicating value and price in a category where D2C competition is growing
• What a genuinely integrated nutrition strategy looks like inside a practice