For DSOs with 10 to 100+ locations, the question is no longer “how do we reach patients?”, it's “how do we convert attention into booked appointments at the lowest possible cost?” In this session, hear how leading DSOs are engineering scalable, data-driven acquisition engines, integrating local market intelligence, central marketing oversight, and modern tech stacks to lower NPAC while increasing conversion.
The modern DSO’s marketing funnel: from awareness to conversion to reactivation
How to run geo-targeted, specialty-aligned campaigns at scale
Why tracking the full patient journey, not just lead volume, is now table stakes
How LTV modeling helps guide smarter acquisition decisions
Session Topics:
Patient Journey
Time:
1:40 – 2:10 pm
Session Type:
Panel
Force Inline Description:
0