A decade of sustainability commitment has not built a functioning financial model. Costs remain concentrated at the farm level, consumer premium has not materialized, and verification frameworks are too expensive and inconsistent to distribute value fairly across the chain.
The context is shifting. Financial regulation, mandatory climate reporting, and financed emissions entering the banking sector are making sustainability a capital access issue rather than a marketing one. The architecture to respond does not yet exist.
This session will explore what a commercially viable sustainability model actually requires: producer-first value propositions that stack productivity, regenerative outcomes, and financial incentives beyond carbon; verification frameworks that reduce cost burden and reward outcomes fairly; and how inset, offset, and new market entrants need to be structured to protect rather than squeeze the producer.

Charles Brooke
